Nice to meet you, my name’s Jasmine Decelle!

I’m the founder of Decelle Branding, a boutique branding and web design studio built for business owners who are tired of duct-taping their visuals together and ready for something that finally fits. I believe great branding should feel aligned, strategic, and a little bit fun — the kind that builds trust before you ever say a word. Whether I’m designing a website, polishing a logo, or helping you clarify your message, my goal is always the same: to help your business look as established and confident as it truly is.

Proudly designing since Myspace was a thing.

For my Gen Z clients, that’s a really long time ago.

representing

Lakeland, Florida

I’m more than just someone behind a screen. I’m deeply shaped by the stories, communities, and creative spaces I move through. These are a few tidbits of what makes me, well, me!

Pet Parent

If I’m not behind a screen, I’m probably covered in dog and cat hair — and honestly, I wouldn’t have it any other way. Never underestimate a Corgi Mom.

Wrestling Fan

Big storylines, bigger personalities, and long-term booking? I’ve been a fan since I was 15! Catch me going on about the accomplishments of women wrestlers or ranting about poor storytelling. Either or.

Occasional Speaker

I’m passionate about educating and empowering women-owned businesses through workshops, panels, and community conversations. I love to share practical insights on branding, websites, and growth.

Video Game Geek

Video games have deeply influenced how I think about storytelling, progression, and engagement. Top 3 favorite video games of all time? Bioshock, Nier Replicant, and Final Fantasy 9!

Cocktail Extraordinaire

A great cocktail is about balance — flavor, presentation, and intention. I’m a tiki drink girlie through and through but sharing drinks with friends is what makes trying new ones all the more fun!

Branding Bestie

I’m not here to gatekeep or overwhelm you. I’m here to guide, support, and help you make confident decisions about your brand. Think of me as the expert in your corner — honest, encouraging, and fully invested in seeing your business thrive.